Probably, you use
a website.
> Websites need to be found
> Websites need to be multi-purpose
> Websites are relatively expensive to set up
> Websites are good for 'pull
marketing' - drawing people inConsider
using e-mail
> E-mail can be distributed to
targeted lists whenever you want
> E-mail can carry focused information
> E-mail is relatively cheap
> E-mail gets to more people
> E-mail is good for 'push marketing'
- getting information out
Use listservices.co.uk to develop your 'push
marketing' campaigns |